FBL FINANCIAL GROUP INC
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FBL Financial Group, Inc., through its subsidiaries, sells individual life and annuity products to individuals and businesses in the midwestern and western sections of the United States. It operates in four segments: Traditional Annuity–Exclusive Distribution (Exclusive Annuity), Traditional Annuity–Independent Distribution (Independent Annuity), Traditional and Universal Life Insurance, and Variable. The Exclusive Annuity and the Independent Annuity segments offer fixed and index annuities, and supplementary contracts. The Traditional and Universal Life Insurance segment offers whole life, term life, and universal life policies. The Variable segment offers variable universal life insurance and variable annuity contracts. The company markets its annuity products through independent agents and brokers, and variable products through alliances with seven insurance companies and a regional broker/dealer. Its customers include farmers, ranchers, rural and suburban residents, and related individuals and businesses. The company is headquartered in West Des Moines, Iowa.